All about search engine optimization and SEO service

 All about search engine optimization and SEO service

 

Search Engines Search Engine Optimization, or SEO, is a crucial factor of web optimization for any internet endeavor. SEO entails making your website more “visible” in the eyes of internet search engines like Google, Yahoo, Ask.com, Duck Duck Go, etc. and push the “ranking” of your site such that your website lands up at the top of relevant search results. Search Engine Optimization exploits the public knowledge of how search engines work. Search engines follow a complicated algorithm to discover the millions and millions of new and unique web pages uploaded to the internet every day an

d sort them in some order so that they might be referred to when a user searches for a relevant query. The search engine follows several metrics for gauging the relevancy of a website, but the most often used one is the number of occurrences of “keywords”. “Keywords” are specific words that the user searches for in the search engine. Although the approach differs greatly between search engines, a good rule of thumb is to count the number of times the keyword appears in a page. If the number is quite high or above a certain computed threshold, the page can be determined to be relevant to the user’s query. Depending on the topic of the web content published, finding out probable and likely keywords can either be easy or difficult. Recognizing these early on is a good way to ensure that your already published content is SEO ready. Therefore, it is obvious that a good and proven way to increase 

the visibility of your website is to increase the number of times keywords appear on your page. However, there are also other methods to increase your search engine ranking. Generating cross-links, that is, links on other websites that lead to your page is another known method of search engine optimization. What an SEO service does is increase these incidences and occurrences. This causes the search engine to pay more attention to your content and website, making it all the more probable that a